Teen Crusaders | Well being & Health

Chris Woolston

Ray Lader was once a perfect shopper for tobacco firms: he was 12 years outdated, loyal to his model and addicted. However in just a few years, he grew to become an enormous thorn in his facet. Like hundreds of different younger folks in Florida, Lader grew to become an activist for the Reality Marketing campaign, an unprecedented and extremely profitable program to curb teen smoking.

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