Rise of the petfluencers: the famous Instagram pets that charge thousands

Rise of the petfluencers: the famous Instagram pets that charge thousands 81 logo

It was a face that launched a thousand memes. Grumpy Cat’s stare and perpetually grumpy look on her face made her an instant celebrity after the photo of her was first published online in 2012. In the years before her death in 2019, the furious feline amassed 2.5 million followers on Instagram and garnered millions of views on YouTube, amassing a fortune endorsing everything from cereal to video games. Her page continues to post posthumously (including, yes… a range of NFTs).

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