ICON Health & Fitness Announces Name Change to iFIT Health & Fitness Inc.

LOGAN, Utah–(COMMERCIAL WIRE)–ICON Health & Fitness, a global leader in connected fitness software, content and equipment, today announced that it has changed its corporate name to iFIT Health & Fitness Inc. (“iFIT”). Named for the company’s proprietary software platform, the change reflects iFIT’s commitment to delivering personalized, connected health and fitness experiences to its growing community. iFIT currently has more than five million members in 120 countries.

“As we begin our next chapter of leadership in the health and wellness industry, we are elevating the name of our operating system to become our global corporate name,” said Scott Watterson, founder, president and CEO of iFIT Health & Fitness. “This name change reflects our focus on bringing state-of-the-art fitness technology solutions to as many people as possible.”

iFIT’s branded technology offers subscribers a seamless solution through its proprietary software, live and on-demand experiential content, and interactive hardware. iFIT powers the company’s portfolio of industry-leading fitness brands, including NordicTrack®, ProForm® and Freemotion®, satisfying consumers at all fitness interests, levels and price points. The company offers the industry’s widest range of connected fitness products, including treadmills, bikes, ellipticals, rowers, stair climbers, strength equipment, reflective fitness mirrors, yoga and accessories.

As a category pioneer, iFIT defined what it means to have a truly interactive exercise experience, at home, in the gym, or on the go. iFIT creates live and on-demand content that automatically adjusts speed, incline, and resistance on fitness equipment, creating experiential workouts. Live iFIT studio workouts are available every day on treadmills and bikes. iFIT Global Workouts are filmed on location and allow members to use their fitness equipment to hike to Mount Everest Base Camp, run the Boston Marathon, bike in the Alps, paddle the River Thames and experience thousands of additional exercise sets filmed in more than 50 countries and on all seven continents.

The new corporate website, iFIT.comfeatures the latest news and updates from the Company, the iFIT leadership team and other key members of the iFIT community.

About iFIT Health and Fitness

iFIT Health & Fitness is a global health and fitness technology company that delivers unparalleled fitness experiences and solutions to its growing community of millions of engaged members in 120 countries. iFIT’s industry-leading brands, NordicTrack®, ProForm® and Freemotion®, are powered by the iFIT integrated health and fitness platform, which seamlessly connects the company’s proprietary software, experiential content and interactive hardware. Headquartered in Logan, Utah, with offices in Paris, Shanghai, Melbourne, Manchester and more, the company offers immersive, customizable and personalized training experiences for every fitness level and interest. iFIT delivers these proprietary interactive experiences through a broad offering of live and on-demand content across a wide range of fitness modalities. The Company holds more than 400 active and pending patents.

ICON Health & Fitness Announces Name Change to iFIT Health & Fitness Inc. 81

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